The NxLeveL® Entrepreneur Course
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In today's economy entrepreneurs must be at the top of their game in order to compete successfully. The NxLeveL® Entrepreneur Course is designed to help small business owners do just that!
The NxLeveL® Entrepreneur Course is an intensive, 12-session business development program designed to help entrepreneurs advance their skills in growing and managing their business.
NxLeveL® is one of the world's most proven entrepreneurial training programs. Since 1996, more than 160,000 business leaders in 47 states have participated in the program. The current version of the NxLeveL® Entrepreneur Course was developed based on detailed feedback from more than 6,000 entrepreneurs in 12 states who have taken the course during the past six years.
In addition to the core curriculum, NxLeveL® provides a unique networking opportunity with fellow participants and the business community. Participants in the course share ideas, best practices and become advisors to each other. Throughout the class, the instructor will invite local guest speakers to share their expertise in specific areas of business operations.
Instructors
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Herb Liberman’s consulting work at the SBDC involves the following areas of expertise: human resource management, business start-up strategies, business plan development, acquiring capital through loans, sales and marketing, manufacturing, and finance. He also teaches a course on Business Planning for the SBDC. Herb’s experience in these areas was developed through working in four different business and educational environments. His experience includes working as a teacher and school administrator, including Superintendent of Schools, in public education; Operations Manager for company that manufactured automotive car care products; as well as a Director of a post secondary school, which trained students to be computer programmers, technicians and word processing specialists. His last position, which had a 15-year tenure, was as Vice President of a printing and copying company, which had 300 employees and did $30 million in sales.. Following the sale of the company, Herb works part time as a consultant with the SBDC, teaches management courses to graduate students, and is the Economic Development Coordinator for the City of Healdsburg.
Noah Harris is a multi-lingual (Spanish, Portuguese, Italian) professional with a career reflecting over 18 years of operations, training, management, leadership, and consulting experience in a range of industries including: U.S. Department of Defense, business development, risk management/loss prevention, logistics, education and non-profit.
He serves as Business Services Coordinator at Canal Alliance, and is a Consulting Partner with Shamana, Inc. Noah holds a B.S. in Business Management from the University of Phoenix and a M.A. in Organization Management & Development from Fielding Graduate University.
Tina Eastman
Tina Eastman has over 30 years experience in owning and managing small businesses. She has been the CEO and COO for small and mid-size companies, and has worked in a variety of industries and service businesses, including law, real estate, nutriceutical development, and insurance. As a Certified E-Myth Consultant, Tina coached national and international small businesses in the areas of leadership, strategic planning, business systems, marketing and sales, and finance. Tina holds an M.A. from San Francisco State University and California State licenses in Real Estate and Insurance. She is an educator, a published author, and public speaker, and has a particular passion for working with small business owners.
Paul Bozzo
Paul Bozzo has a professional background that combines ten years as a senior manager in the retail banking sector with five years as a management consultant working directly with CEOs and entrepreneurs worldwide. As a senior consultant and lead seminar facilitator for E-Myth Worldwide, Paul was instrumental in helping small businesses and major corporations develop strategies to take their companies to the next level. Specific areas of expertise include entrepreneurial strategy, business planning, venture financing, niche marketing and web-based technology. Paul holds a B.S. in Information Systems and MBA from California State University, Fresno.
Course Outline
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- Introduction, Overview & Entrepreneurship - Gain an understanding of the NxLeveL® Business Plan and begin to develop the business mission statement, goals and objectives.
- Planning & Research: Entrepreneurial Essentials - Begin market and industry research through identification and usage of research resources.
- Organizational Matters: Management & Legal Structure - Explore topics such as legal structure, taxes, regulations, risk management and employee issues.
- Marketing-"Behind the Scenes": Analysis & Understanding - Learn key concepts of analyzing your market including customer profiling and competitive analysis.
- Marketing-"On Stage": Strategies, Tactics & Implementation - Develop strategies based on the product, pricing, promotion and distribution elements of your business.
- Financial Overview: Books, Records & Controls - Examine how your books and records become "the language of business."
- Managing Your Money: Financial Planning, Budgets & Assumptions - Understand how to develop and derive feedback from budgets.
- Managing Your Money: Developing and Using Cash Flow Projections - Learn how to prepare and use the ultimate "management tool" - cash flow projections.
- Understanding and Using Your Financial Statements - Take the mystery out your financial statements by learning how to use the numbers.
- Financing Your Business: Alternative Sources of Money - Evaluate financing options and determine what works best for your business needs.
- Green Business Opportunities: Environmental Solutions- Develop an understanding of the ‘green business’ options & feasibility.
- Your Business Future: Negotiating, Managing Growth and Plan Completion - Is growth or expansion next for your business? What is the future vision for your business?
Graduates Share Their Thoughts
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NxLeveL® is a highly-comprehensive course that touches on all areas of business; as well as being fun. I looked forward to class each week and have walked away with knowledge, awareness and a new network of amazing entrepreneurs.
Erica Piorkowski
Crystal Clear Home
The knowledge I gained from NxLeveL® will be invaluable to me as I move my business forward.
Jack Martin
Mark West Lodge, LLC
Three hours every week to help me focus, and most importantly, remind me why I have my own business.
Paul McKairnes
Media Graphics, Inc.
The best gift an entrepreneur can give herself - a toolbox of valuable information and insight - dynamically and supportively presented."
Peggy Lutz
Peggy Lutz Plus, Inc.
This class should be REQUIRED in order to get a business license!
Steve Kerns
Norcal Networks, Inc.
Frequently Asked Questions
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How was NxLeveL® created?
The NxLeveL® curriculum is based on the collective expertise and input of the brightest minds in small business - academics, successful entrepreneurs and highly-regarded industry experts in fields such as marketing, finance and operations.
What can you tell me about NxLeveL®?
- NxLeveL® is the largest and most proven entrepreneurial training program in the world. The curriculum has been taught in 47 states, 600 communities and 7 countries.
- The latest version of the NxLeveL® for Business Start-ups Course was developed using the input of more than 4,500 past participants and 180 NxLeveL® instructors.
- NxLeveL® graduates not only leave with the benefit of sound business training but also a comprehensive business plan to guide future entrepreneurial endeavors.
What are some of the results I can expect?
The bottom-line results from participating in a NxLeveL® program are real and tangible. A third-party, independent evaluation was commissioned to determine the economic impact of the NxLeveL® curriculum. The results of the study showed the following:
- On average, participant's businesses experienced a 32% increase in gross sales and created 1.3 new jobs within one year after graduation.
- Graduates with smaller companies (annual gross sales less than $200,000) experienced an average of more than 200% increase in sales.
- The study showed that the majority of NxLeveL® participants used the business plan created in the course to obtain venture capital or financing for their business.
What else can I expect from the NxLeveL® Course?
Just some of the things included are - an experienced business educator, prominent local business leaders as guest speakers, networking opportunities with fellow participants, comprehensive reference materials, one-on-one business counseling and a supportive environment to practice creative problem solving.
When can I use what I've learned?
"Learn it tonight and use it tomorrow" - NxLeveL® is designed to do just that. Unlike many other education programs, which focus primarily on theory, NxLeveL®'s practical and hands-on approach provides entrepreneurs with the skills and knowledge necessary to have an immediate impact on their business.
Articles
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The following articles were published in August 2007 and 2008 and are Copyright © 2008 to their respective Publishers - All Rights Reserved.
Marin Independent Journal - Aug 28 2008 | North Bay Business Journal | Press Democrat
NxLeveL® Photos
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Class Photos - click thumbnail image for enlarged view
Upcoming Class Details
ROHNERT PARK
When: March 8 to May 24, 2012; Thursdays, 6:00-9:00pm
Where: Sonoma Mountain Business Cluster
1300 Valley House Dr. #100, Rohnert Park, CA 94928
Instructor: Noah Harris
Cost: $495 Reduced to $195 thanks to sponsorship by the North Bay Entrepreneurship Center. Additional participants from same company pay $95. The City of Rohnert Park is offering an additional sponsorship of $50 to the first 10 Rohnert Park businesses to register.
1. Sign up and reserve your seat today!
2. Or sign up for the discounted rate of $95.00 if you are the second person from your company to register for this NxLeveL® course! The $95.00 fee does not include the standard text and workbook for the second registrant. Please sign up for the full fee of $195 if your company will need books for both participants.
3. Only Rohnert Park Businesses sign up here to earn your $50 discount.
Free Orientations
Where: Sonoma Mountain Business Cluster
SAN RAFAEL
When: March 7 to May 23, 2012; Wednesdays, 6:00-9:00pm
Where: Dominican University Venture Greenhouse
30 Castro Avenue
San Rafael, CA 94901
Instructor: Herb Liberman
Cost: $495 Reduced to $195 thanks to sponsorship by the North Bay Entrepreneurship Center. Additional participants from same company pay $95.
1. Sign up and reserve your seat today!
2. Or sign up for the discounted rate of $95.00 if you are the second person from your company to register for this NxLeveL® course! The $95.00 fee does not include the standard text and workbook for the second registrant. Please sign up for the full fee of $195 if your company will need books for both participants.
Free Orientations
Where: Dominican University Venture Greenhouse